WorkCosmos (Cosmos Sports / Cosmos Store)
Retail & Sports11.8M People Reached

Cosmos: 11.8M Reached and 66,900 Store Visits and Local Actions

How Drivix drove store visits, calls and brand awareness for a multi-location retail and sports business in Karama and Madina Mall.

11.8M

People Reached

218,692

Clicks

66,900

Store Visits & Local Actions

453,000

Video Views

The challenge

What Cosmos (Cosmos Sports / Cosmos Store) needed to solve.

Drive store visits, calls and brand awareness for a multi-location retail and sports business, where success is measured in footfall and local action rather than online checkout.

Our approach

How Drivix solved it.

1

Local Action as the Primary Goal

Google campaigns were pointed at store visits, calls and direction requests — the actions that actually indicate someone is coming to the shop.

2

Meta for Reach and Video Awareness

Meta carried broad awareness across the catchment for both Karama and Madina Mall locations, using video to build recognition ahead of a store visit.

The results

What the numbers look like.

11.8M

People Reached

218,692

Clicks

66,900

Store Visits & Local Actions

453,000

Video Views

  • Google Ads: 218,692 clicks and ~66,900 store visits, calls and direction requests from AED 146,200
  • Meta Ads: 11.8M people reached and 453,000 video views from AED 94,600
Cosmos reach, clicks and local action volume across Google and Meta.

Expert Reviewer

Babar Azam, FCCA

Founder and Managing Director, Drivix

All Drivix case studies are reviewed and validated by Babar Azam, FCCA — Fellow of the Association of Chartered Certified Accountants — ensuring the commercial and financial claims in this case study reflect verified client outcomes.

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