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Demo Dental Clinic

August 2026 results

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Demo Dental Clinic · monthly report

August 2026 results

August 2026 · published 3 September

A strong month: more enquiries for less, with implants leading. Reply speed stayed excellent, which is why so many enquiries turned into bookings.

Scorecard · August 2026

August: 207 enquiries and 11 new customers.

  • Enquiries are up 8.4% on July.
  • Each enquiry from the ads cost AED 56.22, down 11% on July.
  • 3 of 3 targets are met.
  • EnquiriesGood207Judged against the target of 120
    • vs Julyup 8.4%
    • vs 3-month averageup 11%
  • Cost per enquiry from adsGoodAED 56.22Judged against the target of AED 95.00
    • vs Julydown 11%
    • vs 3-month averagedown 11%
  • New customersNeeds action11Judged against the 3-month average
    • vs Julyup 22%
    • vs 3-month averagedown 15%
  • Sales recordedAED 34,605
  • Ad spendGoodAED 11,965Judged against the target of AED 12,000
    • vs Julyup 1.8%
    • vs 3-month averageup 2.6%
  • Website visitsGood6,423Judged against the 3-month average
    • vs Julyup 1.6%
    • vs 3-month averageup 9%
  • Clicks from Google searchGood2,123Judged against the 3-month average
    • vs Julyup 4.5%
    • vs 3-month averageup 9.4%
  • Money in and outSales recorded: AED 34,605, against AED 11,965 on ads and AED 6,500 in Drivix fees. That is AED 1.87 back for every AED 1 put in.Watch
  • Speed of replyTypical time to first contact: 22 minutes. Good. Under 15 minutes wins more of them.Good
  • Lead quality12 of 207 enquiries (6%) were marked as junk, spam or not a fit. We use this to tighten targeting.Good

What we did

  • Launched the free smile check lead form on Meta
  • Added 46 negative keywords to cut wasted clicks
  • New implants landing page live, with prices
  • Call tracking switched on for Google Ads

What happens next

  • Test a new offer for whitening in Ramadan
  • Move 10% of budget to the best implant campaign
  • Publish two new treatment pages for search
  • Set up a review request after each visit
Enquiries, last 6 months
  1. 174Mar
  2. 168Apr
  3. 184May
  4. 185Jun
  5. 191Jul
  6. 207Aug

Targets

  • Ad spendMetAED 11,964.55 against AED 12,000.00
  • Cost per leadMetAED 56.22 against AED 95.00
  • Leads in the inboxMet207 against 120
  • Ad spendAED 11,964.55+1.8% vs the month before
  • Leads and conversions212.8+14.3% vs the month before
  • Cost per leadAED 56.22-10.9% vs the month before
  • Website sessions6,423+1.6% vs the month before
  • Website key events238+7.2% vs the month before
  • Clicks from Google search2,123+4.5% vs the month before
  • Average Google position8-4.8% vs the month before
  • Leads in the inbox207+8.4% vs the month before
  • New customers11+22.2% vs the month before
  • Revenue recordedAED 34,605.00+29.8% vs the month before
  • Cost per customerAED 1,087.69-16.7% vs the month before
Ads by daySpend (AED): AED 11,964.55Leads: 212.8
1 Aug: Spend (AED) AED 283.27, Leads 5.62 Aug: Spend (AED) AED 394.97, Leads 73 Aug: Spend (AED) AED 450.24, Leads 94 Aug: Spend (AED) AED 453.29, Leads 8.85 Aug: Spend (AED) AED 442.94, Leads 5.96 Aug: Spend (AED) AED 404.52, Leads 97 Aug: Spend (AED) AED 275.29, Leads 58 Aug: Spend (AED) AED 282.14, Leads 6.39 Aug: Spend (AED) AED 425.49, Leads 7.510 Aug: Spend (AED) AED 413.87, Leads 7.211 Aug: Spend (AED) AED 426.60, Leads 7.612 Aug: Spend (AED) AED 417.95, Leads 613 Aug: Spend (AED) AED 426.53, Leads 8.114 Aug: Spend (AED) AED 284.39, Leads 4.615 Aug: Spend (AED) AED 290.86, Leads 6.816 Aug: Spend (AED) AED 457.40, Leads 7.417 Aug: Spend (AED) AED 422.56, Leads 718 Aug: Spend (AED) AED 413.70, Leads 5.819 Aug: Spend (AED) AED 423.27, Leads 8.320 Aug: Spend (AED) AED 377.32, Leads 8.421 Aug: Spend (AED) AED 307.31, Leads 6.522 Aug: Spend (AED) AED 282.93, Leads 4.823 Aug: Spend (AED) AED 426.03, Leads 7.724 Aug: Spend (AED) AED 435.53, Leads 7.725 Aug: Spend (AED) AED 421.35, Leads 5.226 Aug: Spend (AED) AED 435.70, Leads 7.127 Aug: Spend (AED) AED 423.15, Leads 7.228 Aug: Spend (AED) AED 303.97, Leads 4.829 Aug: Spend (AED) AED 295.69, Leads 6.630 Aug: Spend (AED) AED 450.63, Leads 6.831 Aug: Spend (AED) AED 415.66, Leads 7.1
Ads by day
DaySpend (AED)Leads
1 AugAED 283.275.6
2 AugAED 394.977
3 AugAED 450.249
4 AugAED 453.298.8
5 AugAED 442.945.9
6 AugAED 404.529
7 AugAED 275.295
8 AugAED 282.146.3
9 AugAED 425.497.5
10 AugAED 413.877.2
11 AugAED 426.607.6
12 AugAED 417.956
13 AugAED 426.538.1
14 AugAED 284.394.6
15 AugAED 290.866.8
16 AugAED 457.407.4
17 AugAED 422.567
18 AugAED 413.705.8
19 AugAED 423.278.3
20 AugAED 377.328.4
21 AugAED 307.316.5
22 AugAED 282.934.8
23 AugAED 426.037.7
24 AugAED 435.537.7
25 AugAED 421.355.2
26 AugAED 435.707.1
27 AugAED 423.157.2
28 AugAED 303.974.8
29 AugAED 295.696.6
30 AugAED 450.636.8
31 AugAED 415.667.1
Website by daySessions: 6,423Key events: 238
1 Aug: Sessions 151, Key events 62 Aug: Sessions 245, Key events 83 Aug: Sessions 237, Key events 104 Aug: Sessions 235, Key events 105 Aug: Sessions 272, Key events 76 Aug: Sessions 258, Key events 97 Aug: Sessions 158, Key events 68 Aug: Sessions 174, Key events 79 Aug: Sessions 201, Key events 810 Aug: Sessions 194, Key events 811 Aug: Sessions 264, Key events 812 Aug: Sessions 221, Key events 713 Aug: Sessions 208, Key events 1014 Aug: Sessions 140, Key events 615 Aug: Sessions 183, Key events 716 Aug: Sessions 226, Key events 817 Aug: Sessions 204, Key events 818 Aug: Sessions 243, Key events 819 Aug: Sessions 225, Key events 920 Aug: Sessions 230, Key events 921 Aug: Sessions 153, Key events 722 Aug: Sessions 132, Key events 623 Aug: Sessions 251, Key events 824 Aug: Sessions 248, Key events 825 Aug: Sessions 234, Key events 726 Aug: Sessions 191, Key events 927 Aug: Sessions 193, Key events 728 Aug: Sessions 171, Key events 529 Aug: Sessions 173, Key events 730 Aug: Sessions 200, Key events 731 Aug: Sessions 208, Key events 8
Website by day
DaySessionsKey events
1 Aug1516
2 Aug2458
3 Aug23710
4 Aug23510
5 Aug2727
6 Aug2589
7 Aug1586
8 Aug1747
9 Aug2018
10 Aug1948
11 Aug2648
12 Aug2217
13 Aug20810
14 Aug1406
15 Aug1837
16 Aug2268
17 Aug2048
18 Aug2438
19 Aug2259
20 Aug2309
21 Aug1537
22 Aug1326
23 Aug2518
24 Aug2488
25 Aug2347
26 Aug1919
27 Aug1937
28 Aug1715
29 Aug1737
30 Aug2007
31 Aug2088
Google search by dayClicks: 2,123Impressions: 72,182
1 Aug: Clicks 84, Impressions 2,8562 Aug: Clicks 65, Impressions 2,2103 Aug: Clicks 76, Impressions 2,5844 Aug: Clicks 67, Impressions 2,2785 Aug: Clicks 69, Impressions 2,3466 Aug: Clicks 56, Impressions 1,9047 Aug: Clicks 62, Impressions 2,1088 Aug: Clicks 69, Impressions 2,3469 Aug: Clicks 73, Impressions 2,48210 Aug: Clicks 78, Impressions 2,65211 Aug: Clicks 70, Impressions 2,38012 Aug: Clicks 73, Impressions 2,48213 Aug: Clicks 67, Impressions 2,27814 Aug: Clicks 82, Impressions 2,78815 Aug: Clicks 80, Impressions 2,72016 Aug: Clicks 68, Impressions 2,31217 Aug: Clicks 63, Impressions 2,14218 Aug: Clicks 57, Impressions 1,93819 Aug: Clicks 74, Impressions 2,51620 Aug: Clicks 53, Impressions 1,80221 Aug: Clicks 78, Impressions 2,65222 Aug: Clicks 78, Impressions 2,65223 Aug: Clicks 61, Impressions 2,07424 Aug: Clicks 82, Impressions 2,78825 Aug: Clicks 65, Impressions 2,21026 Aug: Clicks 68, Impressions 2,31227 Aug: Clicks 54, Impressions 1,83628 Aug: Clicks 74, Impressions 2,51629 Aug: Clicks 66, Impressions 2,24430 Aug: Clicks 58, Impressions 1,97231 Aug: Clicks 53, Impressions 1,802
Google search by day
DayClicksImpressions
1 Aug842,856
2 Aug652,210
3 Aug762,584
4 Aug672,278
5 Aug692,346
6 Aug561,904
7 Aug622,108
8 Aug692,346
9 Aug732,482
10 Aug782,652
11 Aug702,380
12 Aug732,482
13 Aug672,278
14 Aug822,788
15 Aug802,720
16 Aug682,312
17 Aug632,142
18 Aug571,938
19 Aug742,516
20 Aug531,802
21 Aug782,652
22 Aug782,652
23 Aug612,074
24 Aug822,788
25 Aug652,210
26 Aug682,312
27 Aug541,836
28 Aug742,516
29 Aug662,244
30 Aug581,972
31 Aug531,802

Leads and customers

207 leads this month (191 the month before). 11 became customers. Sales recorded this month: AED 34,605.00. Typical time to first contact: 22 minutes.

Where they came from

  • Meta lead form79
  • Website form46
  • Google lead form35
  • WhatsApp31
  • Phone call16

Where they are now

  • Contacted122
  • Qualified41
  • Lost29
  • Customer11
  • New4

Why leads were lost

  • No answer14
  • Spam or fake6
  • Not a fit6
  • Price2
  • Chose someone else1

What went well

Launched the free smile check lead form on Meta Added 46 negative keywords to cut wasted clicks New implants landing page live, with prices Call tracking switched on for Google Ads

What needs attention

Whitening enquiries cost more than target. We are testing a new offer before adding budget. Weekend enquiries wait longest for a reply: a WhatsApp auto-reply on Fridays would help.

Campaigns

CampaignSpendClicksLeadsCost per lead
Search: dental implants Dubai (Google Ads)AED 2,812.0768647.1AED 59.70
Search: emergency dentist (Google Ads)AED 1,998.0548737.7AED 53.00
Search: teeth whitening (Google Ads)AED 1,258.0330714.1AED 89.22
Lead form: free smile check (Meta ads)AED 2,510.4096658.9AED 42.62
Retargeting: site visitors (Meta ads)AED 1,141.0943920.9AED 54.60

Website traffic by channel

ChannelSessionsUsersKey events
Paid Search2,3121,85069
Organic Search1,9271,54258
Paid Social1,15692535
Direct70756521
Referral32125710

Top Google searches

SearchClicksImpressionsPosition
dentist near me46714,0123.2
dental implants dubai40312,1014.9
teeth whitening price34010,1906.6
emergency dentist dubai marina2768,2808.3
invisalign cost uae2126,36910

Top pages in Google search

PageClicksImpressionsPosition
/63717,8334
/implants53114,8615.3
/whitening42511,8896.6
/emergency-dentist3188,9177.9
/prices2125,9449.2

Work

Done this month

  • ✓ Launched the free smile check lead form on Meta · Growth plan
  • ✓ Added 46 negative keywords to cut wasted clicks · Growth plan
  • ✓ New implants landing page live, with prices · Growth plan
  • ✓ Call tracking switched on for Google Ads · Growth plan
  • ✓ Rewrote the emergency dentist ads for Arabic searches · Growth plan

Coming up next month

  • Test a new offer for whitening in Ramadan · by 5 September
  • Move 10% of budget to the best implant campaign · by 11 September
  • Publish two new treatment pages for search · by 17 September
  • Set up a review request after each visit · by 23 September

Plan for next month

Test a new offer for whitening in Ramadan Move 10% of budget to the best implant campaign Publish two new treatment pages for search Set up a review request after each visit

Figures from Google Ads, Meta ads, Google Analytics 4, Google Search Console and the leads inbox, as reported by each platform on the day the report was published. Amounts are in each account's own currency.